About the Role

We are looking for a hands-on Email Developer to join a high-performing lifecycle marketing team within a global performance marketing company.

This role is fully focused on execution and development, responsible for building and deploying dynamic, data-driven email campaigns across multiple brands and ESP platforms. You will work closely with internal marketing and lifecycle teams to ensure campaigns are properly coded, personalized, and optimized for performance.

This is not a strategy or client-facing role — it is a technical position for someone who enjoys coding and working with complex email systems and data logic.

About the Company

You will be joining a global performance marketing company that partners with leading international brands to drive measurable business growth through integrated marketing strategies. The company operates in a fast-paced, collaborative environment where teams work across the full marketing funnel — from acquisition to retention — with a strong emphasis on data, performance, and innovation.

Key Responsibilities

Develop and code responsive email templates using HTML and CSS, ensuring compatibility across devices and email clients
Build and maintain dynamic email content, including personalization and conditional logic
Work with lifecycle campaigns and customer journeys, including updates and optimizations of existing flows
Implement and manage data-driven logic, including working with data extensions and segmentation rules
Support campaign deployment and ensure quality across multiple ESP platforms
Troubleshoot rendering, logic, and deliverability issues
Collaborate with internal teams (marketing, lifecycle, analytics) to execute campaign requirements

What You’ll Be Working With

Multiple brands within a single business unit, each with:
- Unique templates
- Data structures
- Campaign logic
Complex lifecycle journeys involving:
- Query-based segmentation
- Dynamic personalization
- Conditional logic within emails
- Data updates and automation workflows

Requirements

Must-Have

Strong experience with HTML and CSS, specifically for email development
Experience building responsive emails and handling cross-client rendering
Experience working with Email Service Providers (ESPs) such as:
- Salesforce Marketing Cloud (preferred)
- Braze
- Klaviyo
- or similar
Understanding of dynamic content and personalization logic
Ability to work with structured data in email campaigns

Nice to Have

Experience with AMPscript (2+ years preferred) or similar scripting languages
Basic to intermediate knowledge of SQL (queries, joins, data extraction concepts)
Experience with API integrations and automation workflows
Experience working with lifecycle marketing / CRM campaigns

What We’re Looking For

Strong developer mindset — someone who enjoys coding and solving technical problems
Detail-oriented, with a focus on quality and accuracy in campaign execution
Comfortable working with complex logic and data-driven environments
Ability to manage multiple campaigns and deadlines simultaneously
Proactive and able to work independently with minimal supervision

What Success Looks Like

30 days: Understand campaign structure, tools, and workflows
60 days: Actively coding and supporting campaign execution
90 days: Working independently and managing tasks with minimal oversight

Interview Process

English and typing assessment
Recruiter screening (may be skipped depending on profile)
Technical interview with the Email Marketing team
Take-home coding assignment
Final interview with leadership (and CEO for senior profiles)

Important Notes

This is a fully on-site role in Bogotá (Monday to Friday)
No flexibility for remote or hybrid work
The role requires strong technical email development skills — not a marketing or strategy-focused position

E-mail Code Developer